How The Insurance Industry Uses Big Data And Telematics
Insurance premiums are based on a risk assessment of the insured. The greater the probability that a customer will file a claim, the higher his rates. If the insurer gets this risk assessment wrong, the company either loses money when the premium is too low, or loses safe drivers to the competition when the premiums […]
Highly Effective Email Marketing With Big Data
Since the 1990s, the use of email as a marketing tool has been highly effective. Although there are more fashionable marketing channels today, email marketing continues to hold its own. One reason for this is that the marketer does not have to wait for people to come to him via a website or social media […]
Has your Disaster Recovery Plan been Put to the Test?
Have you tested your disaster recovery plan lately? If not, then how can you be sure that it will work when you need it to? According to a recent article from The Business Journals, you should be testing your planned response to a server failure twice a year, and a catastrophic failure once a year. […]
Graph Analytics: A Big Data Tool for Analyzing Relationships
Graph analytics is used to study relationships between the nodes of a network. Nodes are graphically depicted as points and can represent individual people, objects, computers, or anything capable of interacting with other nodes. An interaction is represented with an arrow that connects two nodes. The arrow points from the node that initiates the interaction to its recipient. The […]
Google Study Reveals Continued Effectiveness of Email Scams
Despite all the warnings and ubiquitous nature of email scams, it appears far too many people are still being fooled by them. This information comes from a recent study from Google published by Huffington Post. In the report, statistics now show up to 45% of people have given private information to an email scam, primarily […]
Getting the Best from Cloud Computing
Cloud computing is the use of a variety of computing concepts to run programs or applications in many connected computers simultaneously. This mainly relies on sharing of resources, which allows companies to save on resources such as time and money to ensure that they focus on the growth, success and expansion of the business. According to Forbes, […]
Four Tips to Get a Good Value on the Servers Contract for Your Business
Once you have established that you are going with a colocation facility to house the servers for your business, there are several steps that you need to take to make sure you get a contract with good value. Determine How Much Physical Space You Need The amount of space you need should not be something you have […]
Four E-Commerce Applications of Big Data
While big data has proven beneficial to brick and mortar stores, it is especially well suited for e-commerce. Unlike the offline world, change is effected more rapidly online in response to information input. For example, the prices of e-commerce products and the types of products displayed, can be instantly adjusted according to the specifics of each visitor […]
Enjoy Maximum Security with Colocation Server Hosting
Deciding whether or not to house your own servers isn’t the easiest task. There are pros and cons that you need to consider before making any type of commitment, but as an alternative, you should look into colocation server hosting. Colocation has numerous benefits, including sufficient security. Passive and Active Protection from Fire Fire can spell […]
Endless Possibilities with IBM’s New Smart Chip
Have you heard of TrueNorth? It’s the recently unveiled smart chip from IBM that contains 5.4 billion transistors and uses only 70 milliwatts of power, according to a recent article from Inc. As a comparison, the modern Intel processor contains 1.4 billion transistors and draws more than 140 watts. But it’s not just the power-saving […]
